Tuesday, July 22, 2014

Should you use Facebook for Online Marketing? Absolutely!

Facebook is the #1 Social Media sharing spot in the world. Facebook has 1.28 billion active users every month and growing. Facebook has also grown to a place where businesses can meet, share ideas and interact with each other. But most important businesses can advertise and meet their future customers on Facebook. So it makes sense for companies to market on Facebook. Facebook is a great way to brand your company using Face book’s Fan Page or business page integration. Marketing Facebook works. No doubt about it. It gets your business name and product out there to 1.28 billion people.

Why Setting up a Fan Business Page vs. Business Profile is Better

Facebook accounts are free, but you can only have one account. If you already have a personal Facebook page account, you will have to create your business Fan page off that account. If you create more than one account and Facebook catches you, they will disable or delete one or both accounts. So if you do not have a personal account with Facebook, you can make a business Facebook account for free. But beware….The business Facebook account doesn't have all the functionality that a personal account does and it is more restricted on what you can do. If you only join Facebook as a business you are limited with some pretty cool features that are only offered on the personal Facebook account, features that more benefit a business than a personal profile account.

Some Facebook Marketing Strategies

Facebook “Likes” are an awesome way to market your business and get your brand or product out there.  It gets your business seen. You don’t have to buy “Likes” and risk the chance of your page getting banned by Facebook. There’s an easier and better way. On Facebook go to the search toolbar and type in “Ladders” and look for all pages that are offering a ladder. A ladder is a page where 100’s of businesses come together and “Like” each other’s pages. Click on one of the ladders and ask to join the page. Some ladder example pages are “Sprinkle me with fans”, “Ladder your way to the top”, “Promote my Business”, “Purple Ladder”, etc. It’s a good way to interact with other business owners. You could send them a message and say “Hi, gave you a “Like” Nice to Meet You! Please visit my fan page so we can support each other ---Sign using your business fan page name. This way they can come over and check your site out. Don’t try to sell to them- you are just introducing yourself. They will be curious enough to check your fan page out or they will ask you.
Another strategy is to join Facebook groups that are in your niche. Once you are accepted into the group, you want to interact with the group members. Make sure once you are accepted into the group you introduce yourself (do this by using your business website link only) and thank them for allowing you to join the group. You can also do some FREE advertising in those groups!  Each group has their own rules and regulations on what you can or cannot do. Read over them and follow the rules.
Another strategy is to find a viral video or picture and share this and use only your business link in the caption box. Make sure the video and pictures don’t have copy writes on them and you can share them legally.
Find other business people and add them as friends or follow them. Be careful with this. Facebook only allows so many friend requests sent out each day. Stick to 10-15 friend requests a day and you should stay out of Facebook Jail.
There are numerous other ways to use Facebook for your marketing, just find the one that works best for you and your business.
Want more tips and tricks on how to market? Visit My Website.




Friday, May 9, 2014

Sunday, January 26, 2014

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